Control Privacy: The Key Between Social Networks And Users

//Control Privacy: The Key Between Social Networks And Users

If you use social networking services such as Facebook, you should know that many of the habits and small details of personal and daily life is information that is stored somewhere.

Everything we publish about family, friends, education, politics, travel habits, taste in clothes, connection with a specific type of device, is the raw material that can be analyzed by a third party to determine some future behavior of ours.

Therefore, privacy concerns and controls applied to the information shared by users must be handled with great care. Users may notice that Facebook continually updates its policies and settings related to privacy. However, sometimes the information contained in the profiles of users has not been handled in the best way by Facebook.

In recent days, the most prominent data breach scandal that has the most popular social network in the world in distress. The firm Cambridge Analytics, used the data, without direct consent of users, to influence the United States elections during 2016.

In 2014, there were 270 thousand people who were invited to take an online test by an application called “thisisyourdigitallife” developed by a researcher at the University of Cambridge. During the use of the application, users – knowingly or not – gave their consent for the collection of information about their friends, which enabled the application to access data from 50 million additional profiles.

Given this background, it is clear that users should remember that they are the product of this service. Despite this, they have the possibility to restrict the information they want to share to third parties knowing that this consent is also part of their responsibility, so some practices can be useful to help protect your data:

1. Review Frequently what are the applications that use the Facebook account to log in to a website, game or application of a third party. Since these services can continue to access personal data if we do not interrupt their connection to the profile.

2. It is advisable to check the privacy settings of the Facebook account regularly. If you are concerned about what details the applications can see the user and their Facebook friends, this is a good time to verify the privacy settings and minimize the information that is shared publicly.

3. Read carefully (and in a very rigorous way) the privacy policies of the services where the user subscribes or what are the applications installed using their Facebook account. When registering for a new application you should always read the terms of the service and pay special attention to the privacy policy and check if the data contained in the profile could be shared with others.

4. Periodically delete the navigation data. Each browser has its own mechanism to eliminate the data generated during navigation. It is also advisable to enable and use the navigation in incognito mode.

5. Avoid using applications from unknown companies. In the case of the “thisisyourdigitallife” application, the fine print said that the information would be collected for academic, non-commercial use.

Therefore, the protection of our “online” life is also part of our responsibility as users, and that is why we should not forget at any time the huge amount of information that is shared with the outside world through social networks.

By |2018-04-05T17:26:00+00:00April 5th, 2018|Tips & Tactics|1 Comment

One Comment

  1. Daniel Ogeto O May 13, 2018 at 3:17 pm - Reply

    Indeed Digital Technology plays a significant role in today’s networked society. I do agree with you that it has affected the online interaction between users, who are aware of security applications and their implications on personal privacy. Protecting personal information privacy has become a controversial issue among online social network providers and users. With the increase of many Innovative startups targeting social networks, most social network providers have developed several techniques to decrease threats and risks to the users’ privacy. These risks include the misuse of personal information which may lead to illegal acts such as identity theft. Because most users use their mobile phones for Internet services, privacy settings that are compatible with mobile phones need to be developed. The method of selecting privacy settings should also be simplified to provide users with a clear picture of the data that will be shared with others. The tips shared here form great lifestyle tips for every social network user to refer to when they go online to connect with their family and friends.

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